August, 2014 | The MarketFarm

First they tell you to swipe your credit card…

First they tell you to swipe your credit card.

Then they tell you to push cancel.

Then they tell you to push credit.

I wish they’d make up their mind.

The importance of storytelling, big and small

Tristan Abbott
EContent

A recent Harvard Business Review article discussed the issue of storytelling and its importance, concluding that during this time of information saturation, telling a good story is essential to being heard and getting your message out. The article concluded that no matter what aspect of business you are involved in, storytelling is an essential skill.

[Read the full article below]

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